Funko's Pop! Vinyl line are figures modelled in a style similar to the Japanese chibi style, typically depicting licensed characters from franchises such as Doctor Who, Marvel, DC, Disney, Star Wars, Wizarding World, and other pop culture entities. After a preview line of DC Comics characters were released at San Diego Comic-Con 2010, the Funko Pop! line of products was fully revealed in 2011 at the New York Toy Fair.
Various other products have been released using the Pop! brand and its character stylization, such as plush toys, T-shirts, keychains (miniaturized versions of the normal figures), and ceramic mugs, the latter of which are enlarged, hollow copies of a figure's head, with a handle attached.
Within the Funko Pop! product line, there is a series known as Pop! Rides, featuring the figure in a vehicle such as a car. The Funko Pop! line also has figures that are larger than the standard figure, in 6-inch, 10-inch, and the now-retired 9-inch size.[
In addition, Funko produces Pop! Deluxe, where a character is seated on external set pieces, such as a throne, and occasionally a vehicle or creature (only for the Star Wars line). Funko has also begun creating Movie and Comic Moments, which feature to posed Pop! figures interacting with each other and on display bases in ways that replicate moments from different movies and comic books.
At Toy Fair 2015, Funko announced a new offshoot brand called Vinyl Sugar, with lines including Dorbz, Vinyl Idolz, Vinyl Vixens, and Super Deluxe Vinyls.
In March 2018, Funko announced Funko Cereal, including mini-Pop! characters inside each box. The first line was released in June 2018, and featured pop culture characters Freddy Krueger, Elvira: Mistress of the Dark, and Beetlejuice, among others.
At Toy Fair 2019, Funko announced a new line of Pop! Vinyl figures; Pop! Town, initially including Ghost Busters, Scooby-Doo, Spongebob Squarepants, and The Nightmare Before Christmas. This line includes a Pop! Vinyl figure alongside a stylised version of a landmark building from the source material.
Other current product lines include Hikari, Legacy Collection, Fabrikations, Mopeez, and Rock Candy. Former product lines include Spastik Plastik, Blox, FunkoVision, Funko Plushies, Funko Force, Reaction Figures, and Wacky Wobblers.
A chase variant is any Funko product within a series that is a rare variation on the original mold, originally at a ratio of 1/36, that has since dropped to 1/6. This variance can be as simple as a colour change, or as complex as a totally new mold.
Common variances include different molds or character poses, a flocked (fuzzy) finish, metallic paint, glitter, and translucence. They are randomly inserted into shipments and are highly sought after by collectors, often reselling for much higher prices.